Laundrymen Announces Agency 140 as Social Media agency of record

August 5, 2009 at 4:37 PM Leave a comment

Triangle Social Media Agency Chosen to Help Keep College Students Clean

Agency 140, LLC named agency of record for Durham, North Carolina’s Laundrymen,
a specialized laundry services company providing pick-up/drop-off services to area college campuses.

DURHAM, N.C.  August 4, 2009 —  Laundrymen, a laundry services company based in Durham, N.C. today names Agency 140 as Social Media agency of record.  The Durham-based Social Media firm will handle all social media implementation, including strategy, platform integration, content development and email marketing.

The firm will launch the “Keep it Clean” campaign targeting students at University of North Carolina at Chapel Hill, Duke University, North Carolina State University, Meredith College, and St. Mary’s School.  Keep it Clean is designed to increase brand affinity through college student engagement around various ways today’s modern students get dirty and tips for cleaning up.

“Laundrymen has created a uniquely fun brand for campuses in North Carolina – one that Agency 140 is excited to help create conversations around.” said, Tom Greene, Co-Founder, Agency 140.  “It’s really the perfect brand with a choice target for social media in college students.  When we’re underway “Keep it Clean” will make an excellent case study in local business-to-consumer social media marketing”

About Agency 140, LLC
Located in Durham, NC, Agency 140, provides social media and email marketing services to companies and institutions in a range of industries.  Founded in 2009, Agency 140 focuses on creating content for conversational marketing and cross-channel integration.  For more information, please visit http://www.agency140.com

About  Laundrymen
Laundrymen is the leading provider of affordable door-to-door laundry and dry cleaning services in the Triangle with a focus on students, businesses, and residents.  For more information, please visit
www.laundrymen.com or call 919.215.8575.

Campus Laundrymen

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